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On October 26 at UCCA, China’s leading contemporary art museum, WISE gathers a group of chinese and international thinkers, artists and professionals across different industries (music, film, entertainment, business, media, science, and technology) to give you the toolkit to wise up. Keep yourself posted with the latest updates and information about the program also via our social media channels.

THE ABSTRACTS

 

Potential Spaces: Travelling In The Time Machine

Professor Zielinski will invite the audience to join him for a short trip using his time machine. This machine has two time arrows. One directs into the time of past presents, one into the time of coming presents. The latter we call FUTURE. Both, the past as well as the future are regarded as spaces filled with possibilities. By letting the two arrows of time collide in the NOW, he creates generators of surprise. What they generate in the best case is the NEW.

Speaker:

Siegfried Zielinski, Professor, European Graduate School in Saas-Fee

Time: 10:10-10:50

 

Humanity, Our Jobs & The Next 100 Years – Homo Deus or The Useless Class?

The change in the human condition has accelerated like never before in the history of Homo Sapiens. We can see technical advancements like AI, VR, or bioengineering are rapidly altering human reality, perception, and lifespans, and even the very essence of the human body and mind, leading some intellectuals to proclaim our transformation into Homo Deus has begun. On the other hand, changes in the social fabric, the widening wealth gap, and the possible rise of a useless class whose jobs have been substituted by robots and AI are increasingly on the political agenda. What lies ahead for our species? Let’s take an informed look into the future.

Speakers:

Elliott Zaagman (moderator), Executive Coach, Writer

Christian Grewell, Professor, NYU Shanghai

Siegfried Zielinski, Professor, European Graduate School in Saas-Fee

Wei Sun, Founder of Humanity+ China

David Li, Executive Director, Shenzhen Open Innovation Lab

Time: 10:55-11:40

 

Project: Skynet – Robots Taking Over in Style

The world's brightest minds are focused on bringing the benefits of artificial intelligence, machine learning, and robotics to tackle humanity's biggest tasks: making a phone call to another person, writing an email to your boss, and making the perfect cup of coffee. But what happens when AI misbehaves? What happens if the robots take over?

In this talk, Christian Grewell will introduce his latest project--Skynet, where he is capturing art through motion in machine-readable formats, so when the robots take over, they'll be able to do it in style.

Speaker:

Christian Grewell, Professor, NYU Shanghai

Time: 11:45-12:05

 

Solving World Hunger through AI?

Using a case study for a concrete application of AI, David Li will outline how the advances in AI help smallholder farmers in Africa to more effectively harvest crops, and therefore reduce hunger in the region.

Speaker:

David Li, Executive Director, Shenzhen Open Innovation Lab

Time: 12:10-12:30

 

Ars Electronica & The Power of Art: The Human Factor

Ars Electronica as an innovative institution between the priorities of art, technology and society has been focusing on interdisciplinary creativity for almost 40 years. Here, multidisciplinarity serves the openness to as many influences as possible and the readiness for various options. Technological achievements, scientific findings and artistic forms of expression are by no means self-fulfilling, but always keep the essential in mind: the human being itself.

The example of Brain Computer Interface (BCI) shows this multidisciplinary approach in an exemplary way: Here an interface between brain and computer is created, whereby human-machine communication is raised to a new level. Artistic applications have promoted a playful approach; findings from neuroscience and perceptual research influence technological possibilities. Through the analysis and transformation of this information made visible and gained, the dynamics of the communal communication processes can be discussed on a new basis and, if necessary, optimized

Speaker:

Michael Mondria, Senior Director of Ars Electronica Solutions

Time: 12:30-12:55

 

Cultural Investment in China - A Dive Into The Curated Growth Of Chinese Entertainment

Investment in culture and entertainment in China has skyrocketed the last few years with the fast growing music industry rapidly becoming a hotbed for investors. What are the general trends in the different entertainment fields? What receives national support? What are the opportunities and challenges? And how does overseas investment differ from domestic investment?

Speaker:

Scarlett Li, (Vice President of Music & Live Entertainment, CMC Inc.)

Time: 13:55-14:20

 

Money vs. Art: The Challenges and Opportunities In China’s Movie Industry

In the last few years China has grown to become the 2nd biggest film market in the world. But success of domestic productions from Lost in Thailand to Wolf Warrior 2, still has not been replicated outside of China, while Hollywood imports such as Avengers or the Bollywood production Dangal were enormous box office hits in China.

As Chinese consumer taste and the Chinese arthouse scene evolves, the public will gain more of an appetite for more adventurous movies – the success of Loving Vincent being a prime example. What makes for a successful movie that can capture the imagination of audiences in the West as well as in China? When will there finally be another Chinese movie which will gain critical acclaim and commercial success in the West? And what should we expect from the Chinese movie industry in the next few years?

Speakers:

Jan Kern, (Producer)

Anke Redl, (Strategy and Business Development Director of China Media Management Inc.)

Prasad Shetty, (Movie Producer and Distributor)

Al Di, (Movie Producer)

Time: 14:25-15:05

 

Cities of Tomorrow - Smart Music Cities

Using the example of the development of conferences held in conjunction with music festivals, this talk focuses on how and why music festivals have been and are currently being structurally expanded. It focuses on the expansion of festival activities and its participants. This has changed the role of music festivals in both music culture and the market. We see the transformation of festival-organizers into co-organizers of the active development of music culture and music economy, and new plural hybrid music ecologies.

Carsten Winter, Professor, Hanover University of Music

Time: 15:10-15:30

 

Big Data & (Global Chinese?) Superstars

Some believe data can tell us everything and even predict the future. But what can data really tell us about trends? What kind of data do we have at our disposal in China and the West? When 1000 people hum a melody in Inner Mongolia, it is likely that we can tell that we are experiencing the start of a domestic smash hit? Can the good old human gut feeling still help us to discover the next Ed Sheeran?

Speakers:

Stephen Dowler, Brand Manager Asia Pacific, Monstercat

Mathew Daniel, (Vice President International of NetEase Cloud Music)

Tony Li, (Co-Founder of ACRCloud)

Jesper Skibsby, (CEO of Warm Music)

Time: 15:35-16:15

 

Going Ape Sh*t: An Evolution of Design Thinking

“Not only this man can speak, he can think. He can reason…”

“That can reason?!”

Planet of the Apes, 1968

The classic bleak cautionary tale of humanity self-destructing and being taken over by speaking apes was released 50 years ago, the same week as another towering sci-fi master piece: 2001, A Space Odyssey. Coincidentally, Marc Cansier was also born in the same year.... During this session, Marc will be taking a humorous and anecdotal look at that monkey business between Man and Machine, and the fear of evolution going sideways” 

Speakers:

Marc Cansier, Co-founder Marc & Chantal

Time: 16:35-16:55

 

The Future Of Chinese Youth Culture & The Role of Brands

Brands are no longer just names on the products consumers buy; they have become tools that help establish the youth’s sense of identity and social connections.  China's young adults are more than 400 million strong, a third of China’s population.  Smart brands in China are connecting with youth markets in the three areas most critical to their sense of identity: social sphere, pop culture, and new technologies.  The Selfie Generation values experiences over things; they are not looking for brands that impose products on them, but brands that share ideas and opportunities.  This discussion will examine how to market to Chinese youth culture - and what it will look like - today and tomorrow. 

Moderator:

EricReithler-Barros (Principal of FOLD ARTISTS)


Speakers:


Zeng Yu, (Co-founder and Chairman of Pilot Music & Tech.)


Miao Wong, (Founder & CEO of ARP Creative)


John Stratton, (Founder of FutureONE Entertainment)

Kent Lee, (GM Wunderman Beijing)

Time: 17:00-17:40

 

Surfing for A Sustainable Future

As a former professional surfer whose life and way of thinking has changed because of the ocean, Darci Liu has learned first-hand about the harmful impact of humans on the environment. Since then she has sought to change her way of living, as well as raising public awareness about sustainable ways of living.

Speaker:

Darci Liu, (China’s First Professional Surfer)

Time: 17:40-18:00